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WORKOUT VIDEOS

Before you hop right into recording, you’ll want to set some ground rules. First, decide what you want to film. Do you have specialized knowledge or experience in a particular industry or niche? Take some time to pin down what you’re good at and what you like doing most.

Next, decide on where–book studios, equipment, and rooms ahead of time and plan for good lighting. Some of the best fitness videos can be filmed right at home.

Write out a script covering all exercises and points you want to discuss. Write to your audience and adjust the tone and style to match. For example, write different scripts for beginner classes and advanced classes.

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Why you should create workout videos

If you know that video ads are the #1 way consumers discover a brand they later purchase from, then you know having popular videos can launch your influencer career, or sell your product.

This phenomenon is also true in the fitness industry. Whether you’re a personal trainer, influencer, yoga instructor, or you own a fitness business, making a great video with access to easy-to-use online video editors and step-by-step templates is surprisingly simple.

Some of the many benefits of fitness videos include:

  • An excellent method for reaching out to new potential clients or followers
  • A cheap and flexible potential source of income
  • More engaging than writing extended captions or posting pictures
  • Workout videos are an inexpensive method to create exciting content
  • Video marketing creates trust and brand awareness in your products or service
  • Video editing is flexible to fit your schedule
  • Boost your online presence and following
  • Some of the many benefits of fitness videos include:

    • An excellent method for reaching out to new potential clients or followers
    • A cheap and flexible potential source of income
    • More engaging than writing extended captions or posting pictures
    • Workout videos are an inexpensive method to create exciting content
    • Video marketing creates trust and brand awareness in your products or service
    • Video editing is flexible to fit your schedule
    • Boost your online presence and following
videos
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